Finverity appoints Ahanna Anaba as Head of Sales – Digital Solutions & Partnerships

  • Ahanna Anaba brings strong experience of African investment deal flow

Finverity, the mid-market supply chain finance platform focused on emerging markets, today announces the appointment of Ahanna Anaba as Head of Sales – Digital Solutions & Partnerships. The appointment comes at a time of increased demand for working capital solutions, especially among emerging market companies.

Ahanna Anaba’s main focus will be on identifying, qualifying, and selling Finverity’s SaaS white label solutions to emerging market banks and NBFIs (non-banking financial institutions) that are newly active or are seeking to expand their supply chain and receivables finance operations.

As a secondary role, Ahanna will also assist the origination and distribution teams in placing risk originated by Finverity with the network of funders who are current SaaS clients as well as with funders outside the SaaS client network.

Ahanna was previously Head of Transactions at Orbitt, the Africa-focused investment deal origination platform. At Orbitt, she led the transactions team and managed $1.3bn worth of investments transactions on the platform. Additionally, Ahanna oversaw the team handling investor liaison, transaction data and transaction support, directly working on deals in equity, debt, trade finance and mezzanine transactions ranging between $5m – $50m across Africa.

Ahanna will report directly to Alex Fenechiu, Co-Founder & COO at Finverity.

Alex Fenechiu, COO & co-founder of Finverity, commented:

“The SCF and receivables financing landscape are changing rapidly, especially in Africa, where deep-tier supplier visibility is now mandatory in order to access capital from development institutions and ESG sources which will fuel growth for the next ten years. Ahanna’s experience in these areas and the “can do” approach will prove invaluable as Finverity continues its growth trajectory.

Ahanna has an incredible understanding of clients’ needs, which in turn makes it easier for them to recognize and address those needs. With Ahanna at the helm of our Saas team, Finverity is equipped to provide the best solutions in the payables and receivables space to all the right banks and financing institutions. I’m very pleased to welcome her to the team and look forward to driving the expansion of our business together.”

Ahanna Anaba, Head of Sales – Digital Solutions & Partnerships, Finverity, commented:

“I am incredibly excited to be a part of Finverity, which is addressing the same financing pain points among emerging market corporates that I’ve identified so far in my career, from both a technological and cultural perspective. Africa is the world’s last frontier market, and its corporates make up the most under-served part of the $1.7trn global trade finance gap.

My role at Finverity will allow me to drive innovation of our SaaS products for the specific needs of banks and NBFIs while starting from an already best in class offering. I am looking forward to building on Finverity’s strengths and engaging with clients to become their preferred channel to originate, offload and service risk in SCF and receivables financing.”

Ahanna started her investment career at Orbitt as a Business Analyst in 2017 and was subsequently promoted to Transactions Executive before becoming Head of Transactions in 2020. She holds a B.Eng. in Chemical Engineering from Loughborough University and an M.Sc. in Environmental Engineering with Business Management from Imperial College, London.

Specifically designed to meet the needs of emerging market companies, Finverity’s award-winning white-label SaaS products enable bank and non-bank funders to efficiently, reliably and transparently scale up their working capital solutions to current clients and easily onboard new clients. Finverity’s digital solutions are deployed by a number of African banks, with further deployments to be announced in the near future.

About Finverity

Finverity was born out of a vision to make the global financial system work for all, one product at a time. The company is on a mission to bridge the $1.7trn global trade finance gap by channelling capital to where it’s most needed: mid-market companies in emerging markets, which make up the bulk of the gap. Finverity’s award-winning Supply Chain Finance (SCF) technology platform caters to the entire ecosystem of Trade Finance participants and is made available via 3 routes:

  • A digital marketplace that directly matches bank and non-bank funders with pre-qualified mid-market companies seeking supply chain and receivables finance. The platform provides a seamless transaction servicing infrastructure.
  • Highly customizable, white-label digital solutions for banks and non-bank funders looking to increase their supply chain and receivables finance operations.
  • A servicing offering enabling funders to onboard, distribute and manage their own transactions and co-fund new transactions using Finverity’s open platform.

Backed by venture capital, Finverity is growing rapidly and building a world-class team to capitalise on the digitalisation trends in trade finance, the increasing need for working capital solutions from corporates to aid post-pandemic recovery and an influx of funders searching for yield in this alternative asset class.

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Posted by Radek Vanis

Chief Marketing Officer at Finverity